B2B Marketing Pint
πππ© π’π§ππ¨ π
π«ππ¬π‘ πππππ¬ π°π’ππ‘ ππ«ππ§πππ§ & ππ«π’ππ§
π2π ππ’π³π¬π¦π΅πͺπ―π¨ ππͺπ―π΅ is the compact podcast for B2B technology marketers looking to sharpen their competitive edge.
Hosted by marketing veterans ππ«π’ππ§ π'ππ«πππ² and ππ«ππ§πππ§ ππ’π¨π₯π¨βwith decades of experience across scale-ups and Fortune 50sβthe show delivers practical takeaways that cut through the smoke and mirrors.
π Join Brian & Brendan and their lineup of accomplished B2B guests as they explore whatβs working, whatβs not, and why. Expect sharp conversations on topics like branding, content, and demand genβinfused with smart remarks and better insights.
π§ Whether you're prepping for your next big meeting or just thirsty for fresh thinking, grab a quick pint of B2B marketing insight.
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Humour in B2B Marketing?
In this episode of B2B Marketing Pint, Brendan & Brian sit down with Jim Shieldsβaward-winning filmmaker, storyteller, and the creative force behind The Inside Man and Restricted Intelligenceβto unpack what B2B marketers can learn from entertainment. Jim has spent decades proving a simple point: peo...
The AI Lie: Volume Isn't Revenue
Crack open one of the biggest misconceptions in AI-driven marketing: more output does not mean more revenue. Brendan and Brian sit down with Karla Congson, CEO & CTO of Agentive, to cut through the hype and get real about how AI is actually impacting B2B marketing performance today. They dig into wh...
How Do B2B Buyers Behave? Behavioral Science for Marketers
What really drives B2B buying decisions? In this episode of B2B Marketing Pint, Brendan Ziolo and Brian O'Grady sit down with behavioral scientist Pauline Kabitsis to unpack how behavioral science can help marketers build better campaigns, landing pages, onboarding flows, and product experiences. Pa...
Deliver Boxes. Deliver Pipeline: How Gifting Drives B2B Revenue
Direct mail isn't dead. It's back and it's smarter. In the Season 2 premiere of B2B Marketing Pint, we're joined by Kris Rudeegraap, Co-Founder and CEO of Sendoso, to break down why gifting and direct mail are showing up again in serious B2B demand gen programs β and why it's not your grandparents' ...
Your Emails Don't SuckβYour System Does
ποΈIs email dead? Not even close. In this final pour of Season 1, Brian and Brendan sit down with Pierce Ujjainwala, co-founder of Knak, to unravel the persistent myths and modern complexities of email marketing in 2025. Pierce breaks down why emails aren't the problemβit's the bloated systems and l...